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20+
YEARS IN EXPERIENCE DESIGN
Building trusted client relationships, stronger teams, and a culture of creative growth.
10+
YEARS IN CREATIVE LEADERSHIP
Leading and scaling teams through complex enterprise design systems
25+
DESIGNERS MENTORED
Cultivating top-tier multidisciplinary design culture & talent
6+
AWARDS & RECOGNITION
Honored by Webby, HOW, IMA, and Imagine for exceptional design
Close to
the work.
HANDS-ON LEADERSHIP
Setting direction, developing designers, and carrying decisions through delivery. Actively honing expertise in craft and tools.
Across disciplines.
UNITING VISION AND SKILLSET
Building connections through strong communication across brand, UX, content, and tech around a shared vision and experience.
Always
evolving.
ADOPT, ADAPT, and EVOLVE OFTEN
Putting AI and leading tools to work to expand capabilities and accellerate delivery. AI-native, tech advocate, emergent tech curious.
Performance mindset.
SYSTEMATIC PROBLEM SOLVING
Making complex experiences easier to use, accessible, measurable, and evolving through component-based design systems.
Designed for people.
REAL WORLD SOLUTIONS BUILT ON RESEARCH
I design experiences that solve real problems for real people. Grounded in customer journeys, benchmark research, analytics, and user testing. Deeply informed by market and competitive insights. The work is built to feel intuitive and stand up to everyday use.
Setting direction and scaling organizations.
I've had the privilege of partnering with iconic global brands—including Carhartt, Gates Corporation, Signet Jewelers, Bosch, and Xbox—guiding teams of product designers, design technologists, and art directors through end-to-end strategy, discovery, prototyping, and execution.
With more than two decades in digital design and creative leadership, I focus on bridging user-centered design craft with measurable commercial outcomes. My work centers on enterprise digital transformation, scaling complex B2B and D2C platforms, and establishing living design systems that align multidisciplinary teams.
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